Surfing the Silver Tsunami – Strategy, Opportunity & Impact

Buckle UP Baby – By the end of 2026 we will have over 60 million seniors 65 and older. While many are fixating on the Gen X & Millennials as their business strategy, the Boomers & Matures are taking their business elsewhere. Remember those loyal clients that have moved so many times with you? Well, they’re not dead yet & have much more to do!! We’ll discuss the implementation of a winning way to capture their business, but first the considerations & methodology!

Session Details
  • Date
    Tuesday, December 8, 2026
  • Time
    11:00 AM - 12:00 PM
  • Room
    421